Natural Instincts Hair Color Shop

Natural Instincts brings vibrant, ammonia-free color that nourishes as it transforms. With 80% naturally derived ingredients, this gentle formula enhances shine and richness without the harsh chemicals. Infused with coconut oil and aloe, it leaves hair feeling smooth and healthy while delivering stunning, low-commitment color that lasts up to 28 washes. Whether you’re refreshing your shade or making a bold statement, the easy three-step application ensures salon-quality results from the comfort of home. With 37 gorgeous shades to choose from, Natural Instincts makes hair coloring effortless, beautiful, and worry-free.

Clairol Natural Instincts offers a vibrant and nourishing way to refresh your hair color with its gentle, ammonia-free formula that enhances shine while blending away grays.

Product Category

Demi-Permanent Hair Color

Clairol Natural Instincts Demi-Permanent Hair Color is formulated with natural ingredients like coconut oil and aloe vera, ensuring a soft and healthy feel while delivering rich, radiant color. With a wide range of shades, including blonde, brown, black, and red, this product allows you to enhance your natural hair color with long-lasting vibrancy.

How to dye your own hair/ Clairol Natural Instincts 4 Dark Brown Nutmeg

Customer Reviews

Julia Thompson

I’ve been using Clairol Natural Instincts for years, and it has completely changed my hair routine! Unlike permanent dyes that leave my hair dry and brittle, this demi-permanent color keeps my strands soft and shiny. I chose a warm brown shade, and the results were stunning—my grays blended seamlessly, and my hair looked so natural. Plus, the coconut oil and aloe vera in the formula made my hair feel nourished instead of damaged. The application was easy, and the color lasted around six weeks before fading gracefully. This is my go-to for a fresh and healthy look!

Emily Rodriguez

As someone with sensitive skin and a history of bad experiences with hair dye, I was skeptical about trying another brand. However, Clairol Natural Instincts proved to be a game changer! The formula is ammonia-free, which means no harsh chemical smell or scalp irritation. I went for a dark blonde shade, and it added a lovely golden depth to my natural color without looking artificial. It also left my hair feeling incredibly soft and manageable. The color lasted well over a month and faded naturally without any awkward brassiness. I highly recommend this to anyone looking for a gentle yet effective hair color!

Sarah Peterson

I absolutely love this product! I was looking for something that wouldn’t be as harsh as permanent dyes but still gave me noticeable color, and Clairol Natural Instincts delivered perfectly. The shade I chose, medium brown, turned out rich and glossy without looking flat. It covered my grays beautifully and left my hair looking fresh and healthy. I also appreciated that the formula didn’t have a strong chemical scent—just a light, pleasant fragrance. After a few weeks, the color faded gradually, leaving my hair with a soft, natural tone. It’s now a staple in my hair care routine!

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